Category: How to promote school

How to promote school

Last Updated: September 28, Approved. To create this article, 12 people, some anonymous, worked to edit and improve it over time. This article has been viewed 53, times. Learn more You must take special care when your class includes students who have physical, behavioral, and learning impairments. Promoting inclusion will require you to learn about your students' needs and create an environment that is prepared to address those needs.

You may also need to restructure some of your lessons and activities accordingly. If you have any students with special learning requirements, make sure you have all the teaching materials you need for each class, like large print or Braille worksheets for students with visual impairments.

Deal with any bullying or meanness as soon as you notice it. Teach your students to be kind and help each other with their work to create a better learning environment for everyone. For more tips, including how to avoid offending your students by saying the wrong thing, read on. Did this summary help you? Yes No. Please help us continue to provide you with our trusted how-to guides and videos for free by whitelisting wikiHow on your ad blocker. Log in Facebook.

No account yet? Create an account. We use cookies to make wikiHow great. By using our site, you agree to our cookie policy. Learn why people trust wikiHow. Explore this Article parts. Related Articles. Article Summary. Part 1 of Learn about your students' needs. Get to know each student one-on-one. Your classroom may include students who have some disability and students who have none, and specific disabilities may vary among students who face them.

To promote an inclusive environment, you'll need to know which needs exist and must be met. Keep in mind that no two disabled students are the same. Some disabilities exist on a spectrum such as varying degrees of low visionand others are extremely complex such as autism. Recognize that not all disabilities may be diagnosed yet. Sometimes, people close to the child haven't recognized that the child is different or struggling. You may have several students with unrecognized disabilities.

Don't assume that you can defeat or cure disability. Make the physical environment accessible. You'll need to use the right tools if you want to meet the needs of students in your classroom.By Signing up, you agree to our privacy policy. Easy Ways to Market Your Schools. From time to time, Education World updates and reposts a previously published article that we think might be of interest to administrators. We hope you find this recently updated article to be of value.

School administrators often are so busy or so cautious that they don't get to know their local reporters. But developing a good rapport with the media, as well as a solid plan for marketing a school district, are easy to do and can pay big dividends. Included: Tips for working with the media and promoting your schools. If the sentence "A reporter is on the phone," makes you wish for a hastily-called staff meeting, you are not alone. Many school administrators dread dealing with the media, either because of limited experience or bad experiences with the press.

But the truth is, investing time in learning to work with the press can pay off in terms of strengthening links to the community and getting out positive stories about the schools. And now there is help for districts with limited funding and personnel for marketing. Nora Carr, author of "Telling Your Story: A Toolkit for Marketing Urban Education," offer this list of tips for developing marketing strategies and relationships with reporters. Building relationships with the media takes more time than money, so if the district does not have a public relations department and the principal has no time, turn the job over to someone who does have the time.

Make friends before you need them. Get to know the local reporter before a crisis erupts. The worst time to meet a reporter is when squad cars are parked outside a school. Start by sitting down with a reporter, taking him or her on a tour of the schools, finding out his or her deadlines, the best time to call, the preferred format for material, and follow up on that.

Return reporter phone calls promptly. If you don't have the answer to a question, say you don't have it, but will work on getting it. Continued see sidebar below. The toolkit lays out how to develop a marketing plan, by first assessing a district's image and deciding what makes the district unique or better than other districts. Once the district's unique selling proposition, or USP, is developed, staff members can work on ways to communicate that to the public. Even though the toolkit is aimed at urban administrators, the techniques are applicable to all size districts.

The report focused on urban districts because they serve so many students, according to Nora Carr, the author of the toolkit and senior vice president of public relations for Luquire-George Andrews, a media and communications firm in Charlotte, N.Last Updated: September 24, References. This article was co-authored by Ashley Pritchard, MA. Ashley has over 3 years of high school, college, and career counseling experience.

There are 16 references cited in this article, which can be found at the bottom of the page. This article has been viewed 1, times. Promoting well-being in schools is a major undertaking, but there are several things you can do to work towards this goal. As a teacher, you can model positive behaviors for your students in and out of the classroom.

You can use a range of positive communication strategies to help promote well-bring.

how to promote school

Tip : Make sure that you encourage your students to provide constructive criticism to their peers. You can show them how to do this before asking them to work in groups or provide each other with feedback. Tip : For students who have trouble sitting still, encourage them to slowly raise their arms as they breathe in and then slowly lower them as they breathe out. Tip : You could even include a monthly teacher profile to help parents and students get to know the staff in your school a little better.

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Strategies for School Leaders That Promote School Improvement

We use cookies to make wikiHow great. By using our site, you agree to our cookie policy.School values can help pupils understand right from wrong and they can also help to shape the mindsets and behaviour of future adults. In the DfE launched the first Character Awards for schools. Nicky Morgan spoke at the CBI Annual Conference about the importance of character in education for children to be successful in their adult life and in the workplace.

How do you encompass all that underpins your approach in a few words?

how to promote school

To begin, you could try one of our vision and values workshops to help you create or re-establish your values. Once you have created your school values, embedding them within everyday life can be even more of a challenge. All too often, the pressures of a busy school life take over from devoting the time you need to promote your vision and values to the community. For pupils to be the best they can be, they need to work together towards a common set of goals and school values.

First and foremost, children learn by watching and copying. Children love to copy and act out being older than they are, so the conduct of other pupils and staff has a huge impact. Character and values are an essential part of the hidden curriculum but need to be explicitly taught. A well-planned SMSC curriculum woven across all subjects is essential.

It teaches pupils the school values they need in order to succeed. School values can include resilience, aspiration, determination, tolerance, respect and team spirit. Debates in school elections and enterprise activities are a favourite amongst the student body and can raise self-esteem and confidence. They can also help teach the fundamentals of democracy and workplace attitudes. Some schools focus on one school value a week and some one per month through assemblies, PSHE lessons and dedicated class slots.

These slots are usually 10 minutes, a day or half an hour a week. They champion the school values to their peers. For younger children, there are many stories that convey school values. This works well when followed up with role play or hot seating. Scheduling regular time to spend on school values and sharing responsibility for promoting them is a positive way of helping pupils and parents become part of your overall ethos. An accessible and well organised classroom makes it easy to access learning materials and sets the tone for learning.

Displays can be a very useful tool to expand subject knowledge and skills.Every school would benefit from increased community support. Research has proven that schools with a greater support system thrive compared to those who do not have such support. School support comes from a variety of places both internally and externally.

An effective school leader will leverage a variety of strategies to get the entire community to support the school. The following strategies are designed to promote your school and gain more community support from a variety of stakeholder groups. It will also deal with challenges that the school is facing and needs that it has.

Why: Writing the newspaper column will allow the public the opportunity to see what is going on within the school on a weekly basis. It will allow them the opportunity to see both the successes and obstacles that the school is facing.

How: Every third Thursday night of each month from p. Each teacher will design games or activities geared towards the particular subject area they are teaching at the time. Parents and students and students will be invited to come in and participate in the activities together. How: Each Thursday a group of 10 parents will be invited to eat lunch with the principal. They will have lunch in a conference room and talk about issues that are current with the school.

Why: This allows parents the opportunity to become comfortable with the principal and to express both concerns and positives about the school. It also allows the school to be more personalized and gives them the opportunity to provide input. How: Each nine weeks students will be selected to participate in the greeter program. There will be two students greeting per class period. Those students will greet all visitors at the door, walk them to the office, and assist them as needed.

Why: This program will make visitors seem more welcomed. It will also allow the school to have a more friendly and personalized environment. Good first impressions are important. With friendly greeters at the door, most people will come away with a good first impression. How: Each month the teachers will get together and bring food for a potluck lunch. There will be doors prizes at each of these lunches. Teachers are free to socialize with other teachers and staff while enjoying good food.

Why: This will allow the staff to sit down together once a month and relax while they eat.The best way to promote your school is to have a range of strategies that appeal to a large audience.

How can you do this? Gain exposure for your school. Tell people what goes on in your school and what you believe is important through:. When people talk about your school make sure they have already seen you in a positive light.

Give parents lots of to reasons to be impressed by your school and send their children into your care. Your website is a window into your school. Through regular news, events and informative pages, parents can see that your school is where their child will be, happy.

Use your website and social media to announce up coming events or the success of recent activities to maintain a constant buzz about what you do. Voice your opinion and express your schools ethos and values through tweets, Facebook statuses, news and blogs to show the philosophy behind your success. Illicit opinions through social media and your website comment pages.

That way you can keep ahead of public opinion and show you are responsive to your stake-holders comments. Large, eye-catching banners and wall signs announcing your exam results, SATS results, Ofsted inspection grading or other moments to be proud of will be seen by thousands on the school fence.

When parents and inspectors come to visit the aesthetics of a school create a very impactful first impression. Bespoke designed graphics can communicate your vision and values, engage and inspire pupils and provide an exciting and inspiring environment in which to learn.

Choosing a school is an anxious time for parents. Your pupils are travelling to school whilst glued to their mobile phones. No morning chatter, nothing much to look at and zero inspiration. By the time they arrive at school, their energy is low and their enthusiam for learning is non-existent. And your job of engaging their minds and uplifting their spirits is harder than ever.

Some children have remained at home since the middle of March.

5 Steps to Better School/Community Collaboration

And they may be going back to school after the summer holidays with a feeling akin to starting school for the first time. Naturally, children will have made varying degrees of progress on their schoolwork throughout the lengthy lockdown period.

So for teachers, the task of bridging learning gaps and getting pupils back up to speed is no mean feat! Many schools are under pressure to compete for pupils to fill places. With more and more schools opening and expanding, the need to market your school has grown significantly in recent years. Tell people what goes on in your school and what you believe is important through: — being in local newspapers regularly — appearing in or advertising in local magazines — being on other related websites — a Twitter or Facebook page When people talk about your school make sure they have already seen you in a positive light.

Have a dynamic and exciting website Give parents lots of to reasons to be impressed by your school and send their children into your care. Create a buzz online Use your website and social media to announce up coming events or the success of recent activities to maintain a constant buzz about what you do.

how to promote school

Be proud of your strengths and shout about them Large, eye-catching banners and wall signs announcing your exam results, SATS results, Ofsted inspection grading or other moments to be proud of will be seen by thousands on the school fence. Have an inviting and inspiring learning environment When parents and inspectors come to visit the aesthetics of a school create a very impactful first impression.

Get in touch Or call: Even if a school does everything right, only a small number of people in a community may hear about it. Administrators and educators are slowly coming around to accept that schools, too, require marketing and public relations.

25th February 2020

Although resistance to the idea of some type of promotional effort is necessary, it is still an abstraction and a source of much confusion. Previous Next. What do first time visitors see when they walk through your school grounds?

Southern Illinois University Commercial - Experience SIU

Do they see tidy grounds, discover enough signage to find their way around the school, and find helpful staff in the front office? When people call to make inquiries, what kind of message do they hear and do they get the prompt, courteous help they hope to receive? Help parents make decisions about education.

Review what processes you have in place to build positive relationships with parents who are making decisions about where to send their children to school. Is there a way to improve this process?

Collaborate with other schools. Consider ways that you could work with other schools to promote community events. You may be able to collaborate on sending informative articles to the local newspaper. You could write articles on breakthroughs in modern education, the value of learning computer programming at an early age, or the importance of finishing school in a knowledge-intensive age. You could also hold live events to promote the value of a good education to your community. Some schools have students who do exceptionally well in academics, sports, or art and by mentioning them in school publications or at local community events, it will inspire people in the community to begin thinking of sending their children to your school.

Star students make a school look good. Befriend the media. Since your local newspaper is probably looking for good stories, you could keep them updated on school events, inter-school sports, new staff, or upgraded facilities.

Tip newspaper editors about events a week or two early so that they can send a reporter to cover it. School administrators should take time out from their busy schedules to get to know their local reporters. Consider traditional and modern advertising methods. Traditional advertising is putting print ads while more modern advertising might be running an active Facebook page, as well as using other social media like Twitter and Pinterest.

Focus your marketing message. Is it to help struggling students get up to speed, develop athletic and scholastic aptitude, or to improve character and discipline? Perhaps, your school does all these things and more, but choose one thing that your school does really well and make that the focal point of your marketing message in all your promotions. Also use social media marketing to get the message out. Improve signage.

School signs are an instant way to capture attention. It is a way to promote fundraisers and ask for volunteers. It is a way to announce special occasions and sporting events. And, it is a way to acknowledge teachers, students, and sponsors. Make a list of all the things that you would like to announce or bring attention to at your school, then look at the many types of signage available, from bumper stickers to mesh banners While you may not be able to get signage for everything, focus on boosting awareness on important things happening in your school.

By taking advantage of cost efficiency from online retailers and searching for everyday deals like these eSigns discount codesyou will be surprised at how much signage you can get on a budget. Create a welcome package for new students. What do parents and new students get after they enroll?


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